Content + Context
Offering Infinity ∞
Chinese stars once dreamed of crossing over to Hollywood, but now the Middle Kingdom's booming box office means local producers can afford to lure A-list talent from abroad: "The world is turning the other way."
“The Chinese film market is going to be the largest film market in short order,” said Charles Rivkin, MPAA chairman. “They’re building about 25 screens a day.”
People don’t realize how involved Western celebrities already are with Chinese social media; Karlie Kloss joined Xiaohongshu, Robert Downey Jr and Taylor Swift have been on Weibo...